Are you looking to expand your outreach efforts? Have you considered creating new promotional materials that appeal to underserved populations? Most ATE grantees welcome the opportunity to work with female students, persons with disabilities, Veterans, and underrepresented minorities, though reaching these and other underserved populations is not always easy.
In this month’s From the Archive blog post, we are highlighting materials that may aid you in your efforts to reach one such underserved group: service members and Veterans. Our first resource describes how to customize three-fold and four-fold brochures to appeal to every branch of military service, while the second is a more overarching approach to Veteran outreach. Our final resource provides some helpful tips and best practices in reaching your desired audience. Even if your ATE program differs from those described in these resources, you may well be able to adapt OP-TEC’s InDesign files, find useful facts or photos to re-purpose, or discover inspiration to design your own brochure.