Las Positas College Increase Female Students in Welding and Automotive Technology from 5% to 14%; Retention Increases to 94%

This brief case study highlights Las Positas College in Livermore, California, which took part in the CalWomen Tech project. The project involved each college participating in four core recruitment strategies. Outreach took form in the place of posters, flyers, brochures and a website. Las Positas used the slogan "Women in Technology RULE." As a result of these efforts, the college was able to increase recruitment and retention of female students. The lessons learned from Las Positas College would be useful for other community colleges and technical programs looking to improve in this area.